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Lancashire Times
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6:41 PM 15th June 2022
lifestyle

Residents In North West England Admit They Don't Know What To Recycle

 
photo of Daisy by Mike Palmer
photo of Daisy by Mike Palmer
New research conducted by one of the world’s most sustainable coffee brand, Grind, has revealed that people in the North West admit they don’t know what household products can be recycled, claiming they’re not ‘motivated’ enough to recycle (15%).

On a mission to make sustainable choices easier for Brits, Grind has switched all of its coffee pods to its new home compostable pod, the first in the UK to be certified to decompose in a home composter in just 180 days.

Despite nearly 8 out of 10 participants believing that now more than ever is the time to recycle and compost, sadly, over 50% of participants think it's more important to recycle bigger household items (packaging boxes) over smaller items (coffee pods), with over 4 in 10 participants admitting to throwing their single use coffee pods in the general bin (rather than recycling/composting them), a habit which is fuelling the 29,000 coffee pods that end up in landfill each minute

5 out of 10 think you can recycle ALL coffee pods - but not all pods are created equal. Plastic and aluminium pods can take up to 500 years to break down unlike Grind's new home compostable pod that takes just 180 days

Close to a third of participants admit they don't know what can and can't be recycled, resulting in them feeling unmotivated towards sustainability

The most popular sustainable lifestyle habits in the North West today are:
Recycle all appropriate waste (68%)
Reusing shopping bags 64%
Buy from second-hand fashion stores (32%)

photo of Daisy by Mike Palmer
photo of Daisy by Mike Palmer
With the help of brand ambassador and ITV This Morning presenter, Daisy Payne (@Gardentogarnish), Grind can offer expert commentary on everything from eco-friendly coffee choices to composting tips and tricks to live more sustainably.